There is almost nothing to add.
It seems to me, if we reduce all what is grown culturally around a certain thing, there stays a fetish. Fetish is absolutely necessary for a human mind. What kind of fetish it is, depends on familiar background (also historical period), ambitions and intellectual abilities of a person (which mostly are not equally developed and serve as a lovely entertaining picture for some comparatively seen wise people). And the layer of civilisation is probably thinner and lesser as one can expect, even if persons are regarded and regard themselves as intellectual.
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